“Whether learners are just getting started in marketing, or they are seasoned marketers just getting started with Internet marketing, they will all take a lot away from this course. Sessions include popular strategies for Internet marketing, leveraging the existing marketing plan and extending it for the Internet, creating influence and deliberately transferring that knowledge to their business, SEO techniques, pay per click advertising, and e-mail marketing campaigns.
"Held each Thursday from Jan. 3 until March 28 from 1pm-2pm, live and recorded training sessions will allow you to enhance your business skills without having to step foot outside! Each are designed and delivered by experts in Internet and social media marketing, branding, customer service and packaging, and feature built-in opportunities for participants to ask questions about any of the topics covered."
"As the digital age continues to change Canada's social, political, and economic landscapes, Aboriginal peoples are responding. Having resisted overt assimilation and initiating a process of restoring identity, Aboriginal cultures face new challenges, such as the pervasive reality of information and communications technologies (ICT). These new technologies, especially the Internet, hold promise for Aboriginal nations. If used effectively and harnessed appropriately, ICT can be a valuable tool to propel forward their process of cultural renewal."
"Aboriginal Digital Opportunities, explores how Web-based distance education, e-mail and self-directed learning software can promote the development of skills, create economic development opportunities, and enable Aboriginal peoples to participate in the knowledge economy.
Your Prince Edward Island business may be eligible to receive up to 40% of the costs, to a maximum of $500, to establish a presence on the Internet. The funding can be used for the design, development, and hosting of a web site and/or the registration of a domain name.