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Email Marketing [Business Development Bank of Canada, BDC]

Publisher: 
Government of Canada
Year of publication: 
2020

When done well, email marketing is an effective way to communicate with your customers. Email is inexpensive, convenient, and is easy to track. Consider an email marketing strategy that respects Canadian laws and targets your clients with the right message.

Home [Access Copyright]

Publisher: 
Access Copyright
Year of publication: 
2012

Access Copyright, The Canadian Copyright Licensing Agency, provides innovative copyright licensing solutions to governments, businesses, educators and other organizations for legal, worry free access to copyright protected content, while making sure that the creators and publishers are paid for the secondary uses of their works.

A Guide to Copyrights [Canadian Intellectual Property Office]

Publisher: 
Government of Canada
Year of publication: 
2012

Link the "Guide to Copyrights"

What is Customer Relationship Management? [Business Development Bank of Canada, BDC]

Publisher: 
Government of Canada
Year of publication: 
2020

Today's business environment is competitive - that's why it's more critical than ever for you to find new customers and to keep the ones you have. Typically, it's less costly to retain your existing customers than it is to find new ones. As a result, you may want to consider implementing a customer relationship management strategy in order to systematically and efficiently approach satisfying your customers to maintain their business.

Trade-marks [Canada Business Network, CBN]

Publisher: 
Government of Canada
Year of publication: 
2012

Get exclusive rights to the words, symbols or designs used to distinguish your goods and services, file for a trade-mark or access the Canadian Trade-marks Database.

Online Sales [Business Development Bank of Canada, BDC]

Publisher: 
Government of Canada
Year of publication: 
2020

Online payment processing is how people pay over the Internet for the goods and services they buy from your website.

Employment Insurance Special Benefits for Self-Employed People [Service Canada]

Publisher: 
Government of Canada
Year of publication: 
2012

Self-employed Canadians can access Employment Insurance (EI) special benefits. There are four types of EI special benefits…

Secure and Protect Your Business [Business Development Bank of Canada, BDC]]

Publisher: 
Government of Canada
Year of publication: 
2020

With the increasing number of entrepreneurs using digital assets like websites and social media profiles to grow their businesses, security is a growing concern at every level. Your business is important to you and so are your customers so it’s imperative you take the necessary steps to ensure you’re protected.

Bonding Insurance [Business Development Bank of Canada, BDC]

Publisher: 
Government of Canada
Year of publication: 
2020

A bond is a form of insurance that protects your business against losses caused by internal fraud, theft, or incompetence. If mistakes are made by your employees that result in losses for your customers, restitution for damages is paid by your insurance company. Some businesses are required by law to purchase bonding insurance, and others do so to increase their business’ credibility.

A Guide to Business Continuity Planning [Public Safety Canada]

Publisher: 
Government of Canada
Year of publication: 
2012

While governments, not-for-profit institutions, and non-governmental organizations also deliver critical services, private organizations must continuously deliver products and services to satisfy shareholders and to survive. Although they differ in goals and functions, BCP can be applied by all organizations.

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by Dr. Radut