“Participants who are just starting to write for the web, and even those who have been doing it for some time, will learn practical techniques and useful tips to help them create great content for websites and blogs. This course focuses on the need to create concise writing that is easy for readers to scan, includes hyperlinks, and focuses on persuasion rather than any need to sell directly. This SCORM-compliant eLearning program works on almost any Internet ready device, and can also be offered as blended e-learning.