The First Nations Communications Toolkit is a unique resource jointly developed by Aboriginal
Affairs and Northern Development... [more]
“Your brand is the vehicle that brings your product or service into the lives of your customers, and into their hearts. It reflects the soul of your product, and delivers a promise you can live up to. Branding encompasses the entire process of creating, managing, and evaluating your brand. Although a strong brand requires time, money, and careful consideration, it can lead to business growth, customer loyalty, and builds relationships with people, meaning branding is one of the most important investments you can make.”