The Small Town P.R. Playbook is a fun, accessible tool that has been specifically designed for local government and First nations community administrators who aren’t professional communicators, but are faced with these issues and challenges every day. The Playbook showcases the innovative work underway in small communities across British Columbia.
Aboriginal Affairs and Northern Development Canada
Year of publication:
2015
The First Nations Communications Toolkit is a unique resource jointly developed by Aboriginal
Affairs and Northern Development Canada, BC Region, and Tewanee Consulting Group. The toolkit was
originally developed in 2007 and continues to provide a good basic overview of communications planning,
activities and tools. While the fundamentals of communication such as engaging your audience and
ITAC partnered with Destination Think! to conduct a tourism sentiment index specific to Indigenous tourism in Canada. The resulting conversation sentiment score is a measure of ITAC and its membership’s ability to generate positive word of mouth around the indigenous tourism offering in Canada.
“Our Marketing with Social Media course is an excellent offering for eLearning! Join us to learn about making social media an integral part of your overall marketing strategy. You’ll have the opportunity to review what your business does with social media already, work on a social media plan, and learn how the 5 P’s of marketing relate to your social media plan. You will also explore social media utilization guidelines for your workplace, expanding your digital presence, selecting a social media team, and doing damage control.
“This one-day branding training package is an essential addition to your Internet marketing and social media course offerings. We’ve designed an interactive program that will teach participants how to build, implement, review, and revise a social media branding strategy. Topics include key strategy elements, hot social media platforms, brand-focused messages, and social media guidelines. Download a sample today and see how easy your next social media branding workshop can be.”
