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Employees and Profits: How to Increase the Bottom Line [John Towler, Ph.D.]

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“Keeping your employees happy has a direct impact on your profits. The more satisfied they are, the more likely they will be to work hard and use their time well. The key to this happiness is a simple two-step process that you will find here.”

Brand Membertou: Walking in Two Different Worlds [Cape Breton University, CBU]

Cape Breton University (CBU)
Year of publication: 

"Bernd Christmas, CEO of Membertou First Nation near Sydney, NS, ponders some obstacles which he and his staff have encountered over the past number of years, in their quest to establish a strong brand and strong brand recognition for this First Nation community of 1100. They realize Membertou’s journey from a community with a massive operating deficit and escalating welfare costs, to one with budget surpluses and economic renewal has been seen as a model for First Nations development in Canada.

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by Dr. Radut